Tag Archives: Web analytics

This Week In Market Research: 9/22/14 – 9/26/14

Marketing To The Women on Pinterest: Strategies based on statistics

Working 52 Minutes, Taking 17 Minutes Off: Big Data study finds the most productive way to work

How to Use Twitter Analytics to Your Advantage: Exporting and Analyzing

Putting Data Integration on The Menu: How Kraft started analyzing their data and putting it to better use and how it could help you

5 Examples of How Next-Gen Social Analytics are Transforming Digital Marketing

Customer Experience: 12 Critical Points You Should Be Addressing

The Future of Customer Service: Customers want to be part of a conversation with thoughts, humor, and feedback from companies

Implementing Predictive Analytics: 4 Techniques You Should Know

Fighting Financial Fraud: Using Big Data to Prevent Theft

How to Protect Your Smartphone: Tips for hiding your data

About the Author:
Ryan Polachi is a contributing
writer concentrating his focus on Marketing, Finance and Innovation. He can be
reached at rpolachi@IIRUSA.com.

Sponsor Spotlight: Consumer Insights Group

Today, we’ll continue looking at the companies who are participating in The Market Research Event. Consumer Insights Group is today’s featured sponsor.

Consumer Insights Group is a full-service market research firm excelling in innovative, custom methods to provide immediately actionable results. We have helped clients in a wide range of industries optimize their products, understand their current and potential consumers, and innovate intelligently. With our unrivaled consumer research experience and cutting edge methods and tools, we can develop a qualitative, quantitative, or hybrid methodology to meet all of your business needs. From web analytics to usability to surveys, brand research, focus groups, and more, we can put it all together to answer the big picture questions that your business needs answered.

Hear more from Consumer Insights Group and other leaders in market research at The Market Research Event this October 18-21 in Las Vegas!