Following along with the #TDMR twitter feed has been fascinating during the conference. We’ve had a lot of great insights from both our attendees and speakers. In the spirit of using technology for market research I decided to pull some charts about our twitter feed using the Archivist tool.
First looking at our most active twitterers.You can see that we have a large group of twitter users following along and sharing. There are a few who dominate (Including our own @TMRE account), but overall many different voices to pull insight from.
Next I looked at the top words being used.
Obviously the Tweet-up on Sunday night caused a lot of excitement. You can also see that the #MRX and #NGMR hashtags are being widely used.
The tool also allows us to look at the amount of tweets vs. retweets (and it seems this crowd is made up of content producers as opposed to curators) the more shared links and the volume over time. To see the larger images, click here.
What were some of the most interesting tweets you saw on day one? Did anything catch your eye in particular?
Webbiquity recently posted some key numbers that communicated how individuals are using the web. Here are just a few of the interesting stats:
Searchers Using Longer Queries in 2009 by Small Business Search Marketing
Single-word search queries declined from 24.5% of all searches in 2007 to 20.4% in 2009, while 4-word searches increased from 13.3% to 14.9% of all searches.
Top 10 Social Media Industry Segments by Sociable Blog
Which segments generate the most social media buzz? Web applications, media, software and autos are among the most-discussed industry segments in social media.
5 Must-Read Social Media Marketing Studies by Social Media Examiner
26 million (1 in 7) U.S. adults use Twitter monthly. Americans spend 17% of their online time on social media sites. And 51% of business users say the most useful social media tool for reaching their audience is’blogs.
Read all of the social media facts here.