The Total Customer Experience Leaders Summit provides both B2B and B2C case studies and translating these innovations and insights is a huge part of the value of the conference. Our unique idea gathering wrap-ups between sessions facilitate this translation and were one of our most highly rated features last year.
Here on the blog we’re doing a regular series of idea gathering wrap ups, pulling together some of our favorite stories on customer experience, customer experience design, and overall customer-centricity. Share with us in the comments to add your thoughts!
Our absolute favorite story this week came by way of The Chadwick Martin Bailey blog. The author discusses 3 things a company did to leave her feeling even better after a bad situation:
- They responded
- They used manners (thanked me for my business, apologized for the problem, etc.)
- They offered a resolution
Our guest blogger Flavio Martins also had some great insight this week, offering up5 Traits of Great Customer Service. Additionally I came across this white paper by Oracle which showcased Seven Power Lessons for Customer Experience Leaders. Lastly, we kept counting up to customer experience as Entrepreneur offered up “How The 10 Most Trusted Corporate Brands Connect With Their Customers.” We’ll leave you with the following quote from that piece:
“Though they may not have the biggest sales or market share in their categories, today’s most trustworthy brands have created relationships with consumers through experiences that trigger a visceral response.”