We’re thrilled to welcome Julie Lodha, Manager of Member Experience at AAA Arizona to NACCM 2010! Julie is among our many attendees joining us October 25-27 at The Walt Disney World Dolphin in Orlando, FL. Julie took time to speak with us via podcast and we invite you to hear about Julie and why she chose to return to NACCM this year.
From Julie, “I’m actually really excited that there are three conferences in one. I got a lot out of the NACCM the last couple of times that I’ve gone and I’ve really enjoyed it. I always come back with really good take-aways; things that I can implement or modify and implement. Great ideas from other people and networking with other companies. Definitely having everything under one roof this time (because I’ve also done Linkage before) is really, really exciting and enticing.”
It’s not too late to join us in Orlando! Download the brochure for details.
There’s still time to Save $100 off the registration fee – Register by THIS FRIDAY, October 1st.
We’re so excited about the 2010 NACCM storytellers and their amazing customer initiatives, that we just couldn’t wait until the event to give you a sneak peek! This week we’re highlighting Gina from Best Buy (who will be taking part in the Breakfast of Champions at 9:00 on Wednesday, October 27th). For the full list of speakers, click here.
Under Gina’s leadership as the Senior Manager of Communities and Social Media Strategies, Best Buy has positioned itself as the leader in the technology retail space in part because the company isn’t afraid to take risks with new customer support platforms.
That means making social media a priority as a customer experience tool, instead of considering it an afterthought for someone to do in their spare time.
The company’s original goal for its online activities was to decrease customer support calls into the call center and reduce expenses. But new benefits soon emerged. More than 60% of forum posts are product discussions, something Gina saw as an opportunity to increase and influence customer spending. In addition, social media platforms help build retention and loyalty, and the user comments help Best Buy gain new insight into the customer experience. “Every contact is an idea”, she says.
Download the brochure for full conference details.
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Customize your Experience – Mix and match sessions geared to Leadership, Company Culture & Employee Engagement or Crowdservicing & Customer Experience. View the agenda-at-a-glance for an overview of everything NACCM.
Second-to-None Customer Service! Making the conference a success for you is the goal of the entire team at NACCM. Not sure where to start? Simply the download the conference brochure and review the sessions – still have questions? Contact our event concierge, Alexandra Pagano at MyNACCM@iirusa.com