Tag Archives: discounts

Measure Up Brochure Released


Taking place June 6-8, 2011 in Boston, MA, Measure Up is the world’s most comprehensive cross-dimensional view of marketing measurement best practices. With a focus on return on investment (ROI) as it relates to the integration of traditional, online and mobile activities; specifically, Social Media, this event is designed to answer business critical questions of today and tomorrow:

How are customers using Social Media to drive their marketing activities?

How can companies measure, manage and improve social media activities?

And most importantly, how can companies understand the analytics across the entire marketing mix and incorporate those results into improved marketing strategies and tactics to drive higher revenue, profit and brand share?

Download the Measure Up brochure here.

Rather than reinforcing the separation between digital versus traditional media, Measure Up promotes the integration of all marketing measurement, analytics and operational processes to drive the brand strategy. This can be best achieved by adding a new universe to the mix, Marketing Operations. Marketing Operations help to support not only the smooth functioning of the business of marketing, but also the measurement, accountability and systemization of marketing processes.

Industry professionals will go back to their office with a better understanding of how measurement, analytics and optimized resource allocation can drive their marketing strategies and tactics.

As a reader of The Market Research Event Blog, we’re offering you an exclusive discount of 15% off the standard price when using discount code TMREBLOGMU. Register here.

We hope to see you in Boston this June!
Cheers!
The Measure-Up Marketing Analytics Team

The Measure-Up Event webpage: http://bit.ly/i6QXuK
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The Market Research Event $500 Early Bird Discount Expires Today!

The Market Research Event is the industry’s leading conference ‘ bringing you the world’s best keynotes, most influential speakers, the latest case studies, the most client-side Market Researchers, and the most diverse selection of topics’ with over 120 sessions and more than 125 speakers it is the ONLY event you need to attend in 2009.

Visit www.themarketresearchevent.com for details on the ‘World’s Top MR Event’

Help Shape the Customers 1st 2009 Conference Agenda

I am the producer of the NACCM Customers 1st Conference- the evolved North American Conference on Customer Management. With all the changes happening in the world, I are trying to get a clear sense of how customer focused executives are responding to change to address key issues and solve customer and business challenges in order to shape the 2009 program. If you have 10 minutes to spare this week or next, please let me know a date and time that work for you and the best number to reach you and I will follow up then. Thanks in advance and I am hopeful we can connect soon. As I know budgets are tight, I am pleased to offer you a 15% discount for participating in this research should you like to attend the event this year!

Amanda Powers
Senior Conference Producer NACCM’s Customer’s 1st
apowers@iirusa.com