We’re thrilled to welcome Julie Lodha, Manager of Member Experience at AAA Arizona to NACCM 2010! Julie is among our many attendees joining us October 25-27 at The Walt Disney World Dolphin in Orlando, FL. Julie took time to speak with us via podcast and we invite you to hear about Julie and why she chose to return to NACCM this year.
From Julie, “I’m actually really excited that there are three conferences in one. I got a lot out of the NACCM the last couple of times that I’ve gone and I’ve really enjoyed it. I always come back with really good take-aways; things that I can implement or modify and implement. Great ideas from other people and networking with other companies. Definitely having everything under one roof this time (because I’ve also done Linkage before) is really, really exciting and enticing.”
It’s not too late to join us in Orlando! Download the brochure for details.
Join Morley Ivers, Chief Rewards Officer, RecycleBank for the presentation,”Loyalty for a Cause: RecycleBank Champions the New Paradigm in Loyalty Marketing,” at 9am on Monday, October 25th at the NACCM 2010 Loyalty & Social CRM Summit.
About the presentation:
The loyalty space is becoming increasingly crowded, but finding a way to cut through that clutter with a program that partners with cause-driven brands, rewards people for doing good and provides economic stimulus for all involved will help grow and retain membership, attract partners with common goals and ultimately shift consumer behavior. This session will highlight a new paradigm in loyalty marketing – “loyalty for a cause” – The RecycleBank Story.
It’s not too late to join us for NACCM 2010 in Orlando, FL!
Earn a complimentary All-Access pass to NACCM 2010, the premiere event for peer-to-peer sharing, leadership building sessions, and legendary storytellers providing you with the inspiration and empowerment to make a difference. NACCM balances practical content you can take action on, unique experiences that reinvigorate, and big-name keynotes that inspire- all while stressing the importance of keeping the customer at the center of every business decision. As a guest blogger at NACCM 2010, you’ll have access to the amazing speaking faculty, authors, academics PLUS network with a diverse group of fellow attendees. With three track sessions, networking hours and The Walt Disney World Location ‘ you’ll learn and have a great time and this premier event.
October 25-27, 2010
Walt Disney World Dolphin Resort
Responsibilities will include attending specifically assigned sessions and blogging live or same day. You must have industry experience within the customer service field. In exchange for guest blogging, you will receive an all-access pass to the event $3,000+ value. Guest bloggers are responsible for their travel and lodging.
Apply today by sending your name, company, biography and links to your blog directly to NACCM 2010 Online Producer, Melissa Sundaram. Deadline for submissions is Friday, October 15, 2010 at 12pm EST. Early submissions encouraged.
As we work to provide customers with the best possible experience with our product or store, it can be frustrating when a customer approaches us angrily with a complaint. The customer is frustrated, too and it’s partly as a result for their interaction with your good or service. But angry customers can be a welcome change as they may bring up issues that you thought were fine. TheSocialCustomer.com has a great article today on this subject and we encourage you to check it out. Chuck Dennis writes, “you should want to be hassled by your dissatisfied customers! You need to know what irked them, so you can resolve it and not do it again. You need to know how upset they are, so you can make it up to them in a way that will help rebuild their trust. You think I am being dramatic here? I am not. Every customer is precious. Stay in front of them!”
How have customer complaint helped you improve your product or service?