Market research firm ORC reports that two-thirds of American households now have an HDTV. Geoff Duncan of DigitalTrends.com writes, if the numbers are accurate and the forecast bears out, that means that in 2013 about three out of four American households will have upgraded to HDTV’something that movie and television producers’as well as consumer electronics companies’will be delighted to hear.
‘As movie studios, cable and satellite operators, and broadcast networks offer more and more high definition programming, consumers are responding by upgrading to high-definition televisions,’ said ORC VP Manuel Flores, in a statement. ‘While purchase intention over the next 24 months looks promising, the economy remains a major hurdle to sustainable growth.’
What do you think about this rise in HDTV’s among American households?
Learn more: Study Finds Two-Thirds of U.S. Homes Have HDTVs