Cosmetics giant, Estee Launder is now offering free social media “make-overs” for individuals to use as their social networking profile photos. Brand Republic reports that the cosmetics brand will produce shots women can use for their online profiles on sites such Facebook and LinkedIn at department-store cosmetics counters in the US. The photos include the Estee Lauder logo in the background.
The promotion, which also includes a 10-day supply of foundation, kicks off on October 16 at Bloomingdale’s in New York. It will extend initially to Macy’s, Saks and other Bloomingdale’s stores in Southern California, Miami and Chicago.
What do you think about this move by Estee Lauder? We’d like to hear your thoughts.
Estee Lauder offers free social media makeovers