Is there a need for more privacy online?

The USA Today has a news story discussing the current push by consumer and privacy advocacy groups asking Congress to begin to protect consumers rights online. Currently, online sources have free reign to collect data on habits to predict one’s internet search. The Interactive Advertising Bureau is strongly opposed to regulating privacy on the internet, and this is the first time advocate groups have spoken out against the advertising policies online.

While tracking internet habits is critical for a business, do sites like Google need to be freely monitoring all internet surfing habits? Should Congress listen to consumer groups and take steps to protect internet surfers privacy?

Customers 1st Speaker Profile: Michael Tchong, Ubercool

Michael Tchong will be presenting the keynote speech “I Want to Tweet You Up: What Emerging Customer Trends Mean for Your Business,” Wednesday, November 4 at the NACCM: Customers 1st conference in Phoenix, Arizona. Find out more about the conference here and download the conference brochure here.

Michael Tchong has spent more than 20 years living at the bleeding edge of consumer technology trends. His uncanny knack for being ahead of the curve has earned him a reputation as one of the savviest thinkers of the information age.

A serial entrepreneur, Michael developed a host of successful media and technology companies to help consumers and businesses harness the potential of new technologies. His successes include founding MacWEEK, Atelier Systems (personal communications), CyberAtlas (Internet market research), ICONOCAST (online marketing) and Ubercool, a media and entertainment company targeting trendwatchers and trendsetters.

Michael surfs the scene with relentless energy, translating trends to help businesses identify emerging opportunities. He maintains eight blogs, including China Trends and My Lappy, and is currently working on his sixth start-up, which will reinvent the marketing and media worlds. Michael’s a global citizen who sees the big picture from his perch in San Francisco’s Potrero Hill district.

A sought-after speaker, Michael has been quoted by, or appeared on, such leading media as Access Hollywood, BBC News, Bloomberg TV, Business Week, CNET, Fast Company, Fox News, UK’s Independent, PBS, The New York Times, Variety, USA Today, The Wall Street Journal and Wired.

Biography coutersey of iMedia Connection.

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Sponsor Spotlight: Consumer Insights Group

Today, we’ll continue looking at the companies who are participating in The Market Research Event. Consumer Insights Group is today’s featured sponsor.

Consumer Insights Group is a full-service market research firm excelling in innovative, custom methods to provide immediately actionable results. We have helped clients in a wide range of industries optimize their products, understand their current and potential consumers, and innovate intelligently. With our unrivaled consumer research experience and cutting edge methods and tools, we can develop a qualitative, quantitative, or hybrid methodology to meet all of your business needs. From web analytics to usability to surveys, brand research, focus groups, and more, we can put it all together to answer the big picture questions that your business needs answered.

Hear more from Consumer Insights Group and other leaders in market research at The Market Research Event this October 18-21 in Las Vegas!

Adobe Apologies for Poor Customer Service

While revamping its customer service experience, the software company admits that it has had a few missteps during the transition. Neoseeker reports that (Adobe) recently upgraded its customer service experience, bringing in over 800 new agents in its transition to a new global provider (outsourcing possibly), and with it came a real nosedive in quality on that end.Click here for a copy of their open letter to customersBy admitting their mistakes, will Adobe ensure its customer loyalty throughout this transition? The venerable software company has cornered the market on design and motion graphic software, so it would be easy for Adobe to simply let their customer service slip.

NFL Says Social media OK Before, After Games

Players in the NFL are now permitted to Tweet, blog and chat before and after they toss the pigskin. The Associated Press reports that, “the NFL said Monday it will allow players to use social media networks this season, but not during games. Players, coaches and football operations personnel can use Twitter, Facebook and other social media up to 90 minutes before kickoff, and after the game following traditional media interviews.During games, no updates will be permitted by the individual himself or anyone representing him on his personal Twitter, Facebook or any other social media account, the league said.”This comes after San Diego Chargers cornerback Antonio Cromartie was fined $2,500 by the team for criticizing the food service at training camp on Twitter.Will other sports now have restrictions on the use of social media?