The Ultimate in Customer Centricity: Chief Customer Officers Describe How Everyone Can be a Loyalty Leader
Author, THE KEY TO CUSTOMER STRATEGY: THE RISE OF THE CHIEF CUSTOMER OFFICER & President, PREDICTIVE CONSULTING GROUP
For more than 15 years, Curtis Bingham, the President of the Predicting Consulting Group, has helped companies dramatically increase customer acquisition, retention, and customer profitability. He’s the author of the forthcoming book published by HRD Press, The Key to Customer Strategy: The Rise of the Chief Customer Officer that describes how a consistent and unified customer strategy can grow revenue, profit, and loyalty. He’s uncovered millions of dollars in hidden profits for companies like Intuit, Microsoft, Standard & Poor’s, Cardinal Health, and numerous smaller businesses.
A recognized authority and thought-leader on Chief Customer Officers (CCO), Curtis has published the annual Executive-Level Customer Champions report covering companies such as Cisco, HP, Sun, Monster.com, and Disney that includes the roles, responsibilities, and best practices of CCOs around the world to increase customer loyalty and profitability.
Curtis has worked with a variety of industries including enterprise software, telecom, semiconductor, marketing automation, publishing, corporate gift, and Internet advertising in addition to various non-profit organizations as well. He is a contributing editor for Sales & Marketing Excellence and a regular contributor to the Handbook of Business Strategy.
Holding both an MBA from Lehigh University and a Master’s in Computer Science from Brigham Young University, he has taught Demand Chain Management at Bentley College in Massachusetts, plus he is a member of the Institute of Management Consultants.
Curtis is also heavily involved with the Boy Scouts of America. Evenings and weekends are usually spent enjoying his second love (after his wife and family, of course) in the outdoors and helping develop character, citizenship, and life skills in each Scout.
Biography courtesy of Predictive Consulting.