Just a little market research goes a long way

Karyn Greenstreet recently commented on the importance of market research, no matter what the size of the company. Doing a little market research, and that’s more than the few people who are within your company, can go a long way. Find out if people want your product before you push it out into the market. She’s also written two other articles on market research, “Ground Truth” and the Importance of Market Research and Yes You CAN Do Your Own Market Research.